Foundational Medicine: Business

Welcome to the Foundational Medicine Business Podcast, a segment under the Foundational Medicine Institute (FMI) umbrella. This podcast has evolved from its earlier iterations, previously known as Flip the Prescription and 10,000 Patients, to its current focus on the business aspects of healthcare. Dr. Kylie, transitioning from a clinical expert to a business specialist, guides listeners through the intricate landscape of healthcare business management. What to Expect: Strategic Insights: Learn about the business strategies that can transform your practice from Dr. Kylie's expert perspective. Community Engagement: Join the broader Foundational Medicine Institute community to share ideas and foster collaboration. Adaptive Learning: Hear about the evolving nature of healthcare business, adapting to changes and seizing new opportunities. For Whom: This podcast is ideal for healthcare professionals who are looking to deepen their understanding of business management within the healthc...

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Episodes

Tuesday Feb 06, 2024

What was your childhood like? Did you grow up in a nice environment? Were your parents rich or poor? What we experience growing up greatly impacts how we make decisions as an adult. But our past does not define our future. And today's guest is a perfect example. Six-year-old April probably had no idea that the grown-up April would run a company helping entrepreneurs do the impossible. She was too focused on gathering rocks, coloring them blue, and selling them as Magic Blue Rocks to earn money after realizing they were poor. Today, you get to meet this incredible woman and hear her story. She is an inspiration that you can break free from the chains of poverty and live the life you deserve. Discover how our mindset can either hold us back or help us succeed. This is a two-part episode, and I encourage you to listen to both episodes. “The more you help people, the more you're gonna succeed financially, personally, in your life, relationships, everything.”- April ShprintzIn This Episode:How April realized they were poor and what she did about itHow to teach your kids to have a positive money mindsetDeveloping the right mindset as you become an entrepreneurHow to break free from the cycle of povertyWhat is the Generosity Culture?How to charge what you're worth without the guiltResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Magic Blue Rocks: The Secret to Doing Anything by April Shprintz - https://www.amazon.com/Magic-Blue-Rocks-Secret-Anything-ebook/dp/B08V18C5DFThe Go-Giver by Bob Burg - https://thegogiver.com/the-go-giver/Connect with April Shprintz:Website - https://drivenoutcomes.com/Instagram - https://www.instagram.com/aprilshprintz/LinkedIn - https://www.linkedin.com/in/aprilshprintzConnect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Prove it Can Be Done

Monday Jan 29, 2024

Monday Jan 29, 2024

Many people say you can't have everything you desire and must sacrifice one dream to achieve something. But I don't believe that. When someone said I couldn't be a successful entrepreneur without neglecting my family, I proved them wrong. And here I am, enjoying the best of both worlds. How did I do it?I share that with you in this episode. Toward the end, I walk you through a powerful visualization practice to train your mind to break free from limitations and achieve your dream lifestyle. If you think achieving your goals is impossible, find someone who has done it. Then, take action. It only takes one person to achieve something people once thought impossible. If one person can do it, why not you?Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“If someone can prove it can be done, why not you? Why not us?”- Dr. Kylie BurtonIn This Episode:Lesson from a famous Tom Cruise movieIt only takes one person to break the limitsLiving the life you desire without sacrificing another dreamWhat is it that you truly want in life?Your dreams can change, and that's okayLesson from a very successful womanFind your inspiration and pursue your dreamsTake action to achieve your goalsVisualization practice to help you get what you wantResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/The Elena Cardone Show - https://podcasts.apple.com/us/podcast/the-elena-cardone-show/id1438902087Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Thursday Jan 25, 2024

Today, we are continuing the conversation with my colleague and business partner, Mike Rhees, an expert in dietary supplements. In Part 1, Mike focuses on the five core steps to help practitioners create supplement bundles. For Part 2, he walks you through designing a 6-month protocol to help your clients boost their health. Along with what happens each month, Mike shares reputable supplement brands you can bundle up to create customized healing plans. Pay close attention because this proprietary protocol will definitely elevate your practice and help you become a better healthcare professional and business owner. Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“If you want to keep things super simple, and you just want optimum wellness, just this maintenance with well-rounded nutrition, and you want that to be your month 1, month 2, month 3, and maybe add some remedies alongside over time, you can do that. Cell Vitality, I think, is a great way to do that.”- Mike RheesIn This Episode:How to create a 6-month healing protocolRecommended supplements for optimum health and wellnessResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Where to Get High-Quality Supplements - https://shop.alimentumlabs.com/Connect with Mike Rhees:LinkedIn - https://www.linkedin.com/in/mike-rhees-61031519/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Tuesday Jan 23, 2024

Many people take vitamins and dietary supplements to maintain or boost their health. Some might take just one vitamin, such as Vitamin D, to target a specific nutritional deficit. But what makes a good supplement? If you are a practitioner, this information is critical in creating a health protocol that suits individual client needs. But diving into the world of supplements can be overwhelming when you see the different products. For example, there are the acai berry and CoQ10, which are said to help improve one's immune system. But your client may need something else. Today, I have supplement expert Mike Rhees. I have known him for years. He worked as the Clinical Director of a well-known supplement company for years. Now, Mike leads the Business Development team of a leading Canadian-based dietary supplement company driven by research and innovation.In this episode, Mike takes you through the five core steps to help other practitioners create supplement bundles because he believes that product bundles are more therapeutic than individual products. There's a lot of information about dietary supplements, so this is a two-part episode. Watch out for Part 2!Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“What distinguishes a good product or protocol from a mediocre one is synergy. This is what really creates this multiple therapeutic approach, gets going all at the same time.”- Mike RheesIn This Episode:A brief background about Mike RheesIntroduction to nutraceuticalsMike's 5-step process to creating effective product bundlesResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Connect with Mike Rhees:LinkedIn - https://www.linkedin.com/in/mike-rhees-61031519/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

It’s Never On Our Timeline

Wednesday Jan 17, 2024

Wednesday Jan 17, 2024

Sometimes, no matter how much time and effort we put into planning something, things go wrong, and everything falls apart. Whether it’s an important event or a product launch, we’ve all been there.We want to have a sense of control, and we put a timeline on our goals. So when things don't go as planned, we get upset. But there's a better way to deal with disappointments and failures. In this short episode, I share a compelling story about a baseball player who reminds us of the power of celebrating our wins, even if it happens outside our timeline. I encourage you to focus on the learning and opportunities in store for you as you take more risks and make bold decisions. Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“Things don't happen on our timeline. But they happen for a reason.”- Dr. Kylie BurtonIn This Episode:This is one of the biggest things I struggle withA favorite baseball story that serves as a powerful reminder What to do the next time you feel stuck in your grooveWhat losing money means to meWhat to do when things don't happen on our timelineResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Tuesday Jan 16, 2024

Many people recognize the importance of a healthy diet. But it isn’t always easy to buy and prepare fresh and well-balanced meals every day. Also, people have different nutritional needs based on gender, physical activity, eating habits, age, and overall health condition. So, how do you treat dietary deficiencies? As a practitioner, how do you ensure your clients get the proper nutrition and supplements to optimize their health?To help us understand the world of supplements better, I invited industry expert Mike Rhees. He worked as the Clinical Director of a well-known supplement company for years. He currently leads the Business Development team of a leading Canadian-based dietary supplement company driven by research and innovation.Join us today as we talk about what has changed in the supplement industry over the past 20 years, what makes a good supplement, and how we can help practitioners elevate their practice by incorporating the best quality supplements in their health programs. If you are a practitioner, there's a lot you can learn from this episode, so don't miss it!Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“What you want to look for are multiple therapies in just one product. That's called synergy. That's therapy for your patients. That's therapy for you. And then, you want third party research, you want to make sure that the ingredients are clean and free from contaminants so its a product you can trust.”- Mike RheesIn This Episode:What was the supplement industry like 20 years ago?How has the business side of the supplement industry changed?What healthcare practitioners are realizing nowMike's extensive background in the supplement industryThis is one of my biggest pet peevesWhat role do supplements have in shaping the business of many practitioners?What makes a good supplement?What is a Certificate of Analysis, and why is it important?How do I create protocols?How can Mike help practitioners?What's been happening in the supplement industry?Resources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Connect with Mike Rhees:LinkedIn - https://www.linkedin.com/in/mike-rhees-61031519/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Tuesday Jan 16, 2024

In business and life, things can go wrong every day. As a business owner, you can make wrong business decisions that cost you a lot of money. When that happens, it's easy to beat yourself up. But there's a better way to move forward. You can pivot. Don't regret your decisions, but learn from them.In today's episode, I discuss some business decisions that didn't go as well as I expected and what I did to bounce back. I also share some mistakes other business owners have made so you can stop being too hard on yourself. After all, everyone makes mistakes. It's what you do afterward that makes a difference. So, when business decisions go wrong, pivot. That's what I did, and look where it got me.Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“When you get stuck in that hard lesson to learn, pivot.”- Dr. Kylie BurtonIn This Episode:The reason I like to pay attention to sportsThe consequences of making the wrong business decisionsWhat to do when you've made a terrible decisionTwo things that allowed me to make more money than anyone elseLearning the lessons the hard wayThe first sales conversation I had to do (it was awful!)Here's how I do things nowResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Friday Jan 12, 2024

The road toward finding success in your business can be long and complicated and requires careful planning and hard work. Sometimes, businesses fail because they don’t have a proper action plan. They launch a product and hire a great marketing team but end up with only a few people buying what they are selling. They blame their marketing team. But here's the harsh reality: You've failed because your product differs from what your clients want. The key to running a successful business lies in your programs. Today, I walk you through how I redesigned a practitioner's existing program and developed a high-ticket program that made her and her bank account happy. Discover the lessons I learned from building programs that failed miserably and how I managed to turn things around. Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“It is not my job to get everybody 100% better. That's practically impossible. It is my job to help them get better.”- Dr. Kylie BurtonIn This Episode:Here's the harsh truth about your programThe best way to get out of the one-on-one grindRedesigning a practitioner's existing programReframing your mindset about moneyOne-on-one vs. Group ProgramWhy are programs so important?Lessons learned with program creationResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Friday Jan 12, 2024

Marketing yourself is essential when building your online practice as a healthcare professional. By effectively promoting your skills and expertise, you can establish yourself as a leading expert in your field and attract new clients. Today, we're going over your burning questions about building an online business. My answers are based on my experience building my thriving online business. I hold nothing back because I want you to be successful. So, if you have a question about building the infrastructure for your business and creating your offer, don't miss this opportunity to get inside my head. Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“The world has trained us to be scared as practitioners. They're training us to be scared because we're changing people's lives. From the moment that we're not scared of them, they've lost the power over us.”- Dr. Kylie BurtonIn This Episode:My takeaway from the parable of the prodigal son and what it has to do with our discussionHow would I market everything without sounding like there are so many pieces to the puzzle?I created a 5-minute video on Zoom. But I want to avoid trying and getting business off social media. What can I do?When you're a podcast guest, are you expected to have them on your podcast or promote their product?How do you get people from the Facebook post to the signup page?Facebook ad for $97 3-day bloodwork masterclass, yes or no?What is Linktree, and is it helpful?How do you get booked on podcasts?When someone joins the program but still needs bloodwork, how long does it take before you start their program?Who do you order the labwork from?Why do you have a video about Vitamin D in the 90-day program? Is that to steer your audience towards a live event?How to structure your video messagingWhen do you give them the protocol when people order your product?Why controversy is a powerful marketing toolIs there an issue with being a nurse and not being allowed to prescribe?Resources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Connecting Podcasters with Great Guests - https://podcastguests.com/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

Tuesday Jan 09, 2024

Looking at me now, you probably think I have it all figured out. I have a thriving virtual practice and command a high price for my offers. But I wasn't always like this. I was once (in fact, more than once) in enormous debt and felt miserable about it, but not anymore. I learned what I needed to do. Today, I want to share the behind-the-scenes of how I got out of my financial struggle and set you on the path to transforming your relationship with money. Because, in reality, money is your best friend. I want to help you rewire your brain about money and what it means, especially if you wish for riches to follow you. Tune in as I go through the top lessons I learned to overcome the negative beliefs about money and eventually make it my partner to create a more comfortable life for myself and my family. If I can, you can.Join the Giveaway this January 2024: Be one of the 5 winners every week who will each receive a $100 Amazon gift card, and 1 grand prize winner at the end of the month who will receive a $500 Amazon gift card. To qualify: Review the podcast, subscribe to it, and send a screenshot of your review to the email drkylieteam@gmail.comThe promotion ends on January 30th. I'd also be honored if you shared this on your social media or with a colleague who needs it.“Whenever I spend money, money comes back to me multiplied.”- Dr. Kylie BurtonIn This Episode:What are some things you've heard about money?Think about this: If money were a person, would it hang out with you?Here's a big mindset shiftWhat is your dream business, and what would your life be like?2022: The year I launched my book (Why Are My Labs Normal?) and everything else that happened after thatAre you ready to take risks and make scary decisions?Do you feel safe around money?Lessons learned from going through a miserable situation How I recovered from my financial crisis in 10 days Transforming the way I think about moneyResources:Why Are My Labs Normal? By Dr. Kylie Burton - https://drkylieburton.com/product/why-are-my-labs-normal/Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.com/channel/UCdqJbAS6ocKydcjNiDQoauw

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